Category Archives: Sports
For The Record
No media prep or training could have prevented this. Emotion is human. Bubba Watson fought through it with humor. Watch the round one leader of the PGA Championship tough out a press conference while speaking of his family’s battle with … Continue reading
Filed under Communication, Media Relations, PR, Sports
Personal Brands I Like: Ice Cube
He’s come a long way since NWA. His career proves that none of us are one-dimensional. Read how the former gangsta rapper used his hip-hop legacy and L.A. roots to direct a documentary for ESPN’s “30 for 30″ series.
Filed under Branding, Entertainment, PR, Sports
Personal Brands I Like: Marshawn Evans
This former pageant queen is a multi-faceted entrepreneur who offers women tips for success in business and life. She’s another example of women with marketing/branding savvy who capitalize on opportunities to build, grow and give. Hear more about her philosophy … Continue reading
Filed under Branding, Corporate, Entertainment, marketing, PR, Small Business, Sports, Women
Victory for Vick’s PR
It’s going to be an interesting season for the team of PR and image consultants who are delivering the winning strategy for reinstated NFL player Michael Vick. Known as one of the most dynamic quarterbacks in the league, Vick’s rise … Continue reading
Filed under Communication, Media Relations, PR, Reputation Management, Sports, Strategy
Bad Publicity is NEVER Good
This month has been pretty busy for the sports and entertainment industries. Events like the Grammy Awards, Oscars, Super Bowl and NBA All-Star Weekend are enough to keep a celeb on the red carpet and a PR pro on their … Continue reading
Filed under Branding, Communication, PR, Reputation Management, Sports, Strategy, Trends
Reality Checkpoints for Athletes
With football season now over and basketball season about to climb to its peak, sports fans couldn’t be more excited.The thrill it brings with each year continues prove the sports industry to be one of the powerful agents of media … Continue reading
Filed under Branding, Entertainment, Media Relations, PR, Reputation Management, Sports, Strategy
